Democrart Tech
A technology company whose site finally explains what it does as clearly as it builds.
Strong product, unreadable story.
Prospects landed on the old site and bounced before they understood the offer. The brief: a corporate brand and website that explain the technology in plain terms and earn the demo request.
One clear message, built into the system.
We locked a corporate type-and-motion grammar and a palette tuned for trust and contrast. Each section opens with a plain-language claim, then proves it — product first, jargon never.
Product index — 4:5
Feature page — 4:5
Motion study — 16:9
A site that sells the product.
Launched in five weeks. Visitors now grasp the offer in seconds, demo requests climbed, and the bounce rate fell. The team runs the whole system in-house.
5 wks
Brief to launch
2.7×
Demo requests vs old site
−41%
Homepage bounce rate
100%
System retained in-house